Plenty of Good Apples : More Awareness Needed

Plenty of Good Apples

More Alternative Investment Awareness

I recently read a post on Hedge Lines about the alternative investment industry and how has claimed that private equity firms add no value - only fees. Here are some quotes from that blog post:

"The entire spectrum of alternative asset management is under attack."

"The problem is that no one is talking about the good apples in the alternatives arena. No one is making the case that hedge funds and private equity are valuable, even important, vehicles for institutions, like pension funds, that should reasonably expect to make money even when the market is down. This should be an easy argument to make, but no one is actively taking it on."

The Hedge Fund Group (HFG) and are taking this on. Through this financial crisis we have been pointing out how hedge funds have outperformed the markets, how hundreds of new funds are being started right now, and we have also detailed how this diverse industry is as alive as ever.

What the industry needs is a more concerted effort to converse with the public, with government officials, with banks, and wealth management firms. There should be an easier channel for hedge fund manager communication directly with the public whether they are a potential investor or not.

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Tags: hedge fund, hedge funds, investment, investments, stock market, stock markets, hedge fund publicity, hedge fund awareness, hedge fund branding rules, investment branding rules and regulations

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